In San Diego, Orange County, San Bernardino, and other appearances through the state, Wigand told students that they're the target of hundreds of million dollars of promotional money, especially upon reaching college age. He regaled students with a horrifying list of harmful ingredients in cigarettes. "Most things in a cigarette you can't put in a sanitary landfill," Wigand said. "I plant to continue to speak until I put them out of business," Wigand said of the tobacco companies.